A while ago eBay launched blogs because, um, everyone else has them. They’re going even further now with eBay MyWorld, which is a MySpace-y page where you can put your listings, bio, feedback, blog, reviews, guidelines, etc.
It’s a great idea, and definitely a valuable set of features. The first thing I thought of when I heard about the blogs was, "holy crap that would be a good link farm, wouldn’t it?". So I hustled over there and made a post about my client, Fabrile Gallery, which sells great art glass.
The only problem is that they don’t have the "insert link here" feature in their WYSIWYG interface, making it less likely that people will link to somewhere other than the eBay empire and basically breaking the internet.
When they first came out, there was no way at all to add a link to a post. Now they’ve added a "view source" option where you can put in the HTML by hand. The overall effect is to limit the social aspect and to reveal that eBay really doesn’t get it.